Scott Robertson has 30+ years of public relations and marketing communications experience with a wide range of consumer and business-to-business organizations including: the National Association of Music Merchants (NAMM), the NAMM Foundation, Hewlett Packard, Global Village Communications, Nextel Communications, Warner Music Group and the WG4 DVD-Audio Working Group, The DVD+RW Alliance (including HP, Dell, Philips, Sony, Ricoh, Mitsubishi Chemical and Yamaha) SyQuest Technologies, WorldGate Communications, Cox Communications, Cotelligent, Inc., Webradio.com, Dazzle Multimedia, QSound Labs and Smartship.com. Some of his music/tech clients include: Taylor Guitars, BandLab Technologies, Fusion Guitars, VocoPro, the MIDI Manufacturers Assoc and ChordBuddy.Prior to founding Robertson Communications (RobertsonComm) in 2012, he most recently held the position of director of marketing & communications/PR for NAMM. During his 10+ years at NAMM, Robertson is credited with restructuring and strengthening the organization’s branding and member communications, launching its successful national Wanna Play? public awareness/service campaign and helping the 501(c)(6) not-for-profit break its all-time NAMM trade show sales and attendance records in the international music products industry.
Before NAMM, Robertson led and grew Copithorne & Bellows/Porter Novelli Orange County office, taking it from a handful of staff and less than $500,000 in revenues to 28 staff and more than $4 million annual revenues in less than three years!
Robertson is an accredited (APR), active member of the Public Relations Society of America (PRSA) and holds a master of science in corporate communications degree from Lindenwood University as well as a bachelor of journalism degree from the University of Missouri-Columbia School of Journalism. (GO TIGERS!!). Robertson hosts the award-winning podcast May the Best Brand Win on Entertalk Media.
